{"id":27715,"date":"2025-05-07T10:30:48","date_gmt":"2025-05-07T10:30:48","guid":{"rendered":"https:\/\/planetaexo.com\/blog\/planetaexo-first-brazilian-travel-company-joins-the-long-run\/"},"modified":"2025-09-17T16:27:24","modified_gmt":"2025-09-17T16:27:24","slug":"planetaexo-integre-le-reseau-mondial-the-long-run","status":"publish","type":"post","link":"https:\/\/planetaexo.com\/fr\/blog\/planetaexo-integre-le-reseau-mondial-the-long-run\/","title":{"rendered":"Planeta Exo int\u00e8gre le r\u00e9seau mondial The Long Run"},"content":{"rendered":"<h2><em><strong>Le tourisme conscient et \u00e0 impact positif vient de prendre un nouvel \u00e9lan au Br\u00e9sil. PlanetaEXO annonce son affiliation \u00e0 The Long Run, l&#8217;un des principaux r\u00e9seaux mondiaux d\u00e9di\u00e9s au tourisme durable.<\/strong><\/em><\/h2>\n<p><b>PlanetaEXO devient ainsi la premi\u00e8re agence de voyage br\u00e9silienne \u00e0 rejoindre <\/b><a href=\"https:\/\/www.thelongrun.org\/\"><b>The Long Run<\/b><\/a><span style=\"font-weight: 400;\">,<\/span> <span style=\"font-weight: 400;\">un r\u00e9seau international de destinations engag\u00e9es dans le tourisme responsable. Au Br\u00e9sil, le r\u00e9seau comprend d\u00e9j\u00e0 des noms tels que Ref\u00fagio Ecol\u00f3gico Caiman, Pousada Trijun\u00e7\u00e3o et Ibiti Projeto. D\u00e9sormais, cet engagement s&#8217;\u00e9tend \u00e9galement aux exp\u00e9riences propos\u00e9es par les partenaires soigneusement s\u00e9lectionn\u00e9s par <\/span><b>PlanetaEXO<\/b><span style=\"font-weight: 400;\">, tous align\u00e9s sur le cadre des 4C de The Long Run : <\/span><b>Conservation, Communaut\u00e9, Culture et Commerce<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00ab<\/span><b> \u00catre aux c\u00f4t\u00e9s d&#8217;initiatives aussi importantes et b\u00e9n\u00e9ficier de la reconnaissance de The Long Run est une \u00e9tape importante pour nous<\/b><span style=\"font-weight: 400;\"> \u00bb, d\u00e9clare Lucas Ribeiro, fondateur de PlanetaEXO. \u00ab <\/span><b>Nous avons toujours pens\u00e9 que le tourisme pouvait \u00eatre une force de changement positif, et le fait de faire partie de cette communaut\u00e9 mondiale renforce la valeur de notre mission.<\/b><span style=\"font-weight: 400;\"> \u00bb<\/span><\/p>\n<div id=\"attachment_27274\" style=\"width: 1010px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-27274\" class=\"size-full wp-image-27274\" src=\"https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/Conservation-The-Long-Run.jpg\" alt=\"Conservation The Long Run\" width=\"1000\" height=\"750\" srcset=\"https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/Conservation-The-Long-Run.jpg 1000w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/Conservation-The-Long-Run-300x225.jpg 300w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/Conservation-The-Long-Run-768x576.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><p id=\"caption-attachment-27274\" class=\"wp-caption-text\">Photo: Aleksandrs Orlovs<\/p><\/div>\n<h2><b>Qu&#8217;est-ce que The Long Run et pourquoi est-ce important ?<\/b><\/h2>\n<p><b>Fond\u00e9 par la fondation Zeitz<\/b><span style=\"font-weight: 400;\">, The Long Run est aujourd&#8217;hui l&#8217;un des r\u00e9seaux mondiaux les plus respect\u00e9s qui promeuvent un tourisme prot\u00e9geant la nature et soutenant les communaut\u00e9s locales. Ses membres s&#8217;engagent \u00e0 respecter quatre piliers cl\u00e9s :<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Conservation <\/b><span style=\"font-weight: 400;\">: Prot\u00e9ger la biodiversit\u00e9 et r\u00e9duire l&#8217;impact sur l&#8217;environnement.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Communaut\u00e9 <\/b><span style=\"font-weight: 400;\">: Impliquer les populations locales et leur apporter des avantages.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Culture <\/b><span style=\"font-weight: 400;\">: Promouvoir et respecter la diversit\u00e9 culturelle.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Commerce <\/b><span style=\"font-weight: 400;\">: Encourager les pratiques commerciales durables \u00e0 long terme.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">L&#8217;admission de PlanetaEXO au sein de The Long Run a fait l&#8217;objet d&#8217;un processus d&#8217;\u00e9valuation rigoureux afin de garantir l&#8217;alignement sur ces principes.<\/span><\/p>\n<div id=\"attachment_27310\" style=\"width: 1010px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-27310\" class=\"wp-image-27310 size-full\" src=\"https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/Planetaexo-The-Long-Run-2.jpg\" alt=\"Planetaexo The Long Run\" width=\"1000\" height=\"1333\" srcset=\"https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/Planetaexo-The-Long-Run-2.jpg 1000w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/Planetaexo-The-Long-Run-2-225x300.jpg 225w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/Planetaexo-The-Long-Run-2-768x1024.jpg 768w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/Planetaexo-The-Long-Run-2-450x600.jpg 450w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/Planetaexo-The-Long-Run-2-350x467.jpg 350w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/Planetaexo-The-Long-Run-2-900x1200.jpg 900w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><p id=\"caption-attachment-27310\" class=\"wp-caption-text\">Photo: Lucas Neves<\/p><\/div>\n<h2><b>Qui sommes-nous ?<\/b><\/h2>\n<p><b>Fond\u00e9e en 2021<\/b><span style=\"font-weight: 400;\">, PlanetaEXO est n\u00e9e du d\u00e9sir de mettre en relation les voyageurs avec des aventures authentiques et responsables men\u00e9es par des guides locaux et des communaut\u00e9s\u00a0 impliqu\u00e9es dans la pr\u00e9servation de l&#8217;environnement. <\/span><b>Le projet a d\u00e9but\u00e9 \u00e0 <\/b><a href=\"https:\/\/planetaexo.com\/fr\/blog\/guide-de-voyage-parc-national-de-la-chapada-diamantina\/\"><b>Chapada Diamantina<\/b><\/a><b> avec le trek embl\u00e9matique de <\/b><a href=\"https:\/\/planetaexo.com\/trips\/fr\/destinations\/bresil\/chapada-diamantina-excursions\/trek-vallee-du-pati\/\"><b>la vall\u00e9e du Pati<\/b><\/a><span style=\"font-weight: 400;\">, mais d\u00e9j\u00e0, l&#8217;objectif \u00e9tait plus large : <\/span><b>devenir une plateforme mondiale pour le voyage durable.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">PlanetaEXO ne se contente pas d&#8217;organiser des voyages,<\/span><b> l\u2019agence propose des exp\u00e9riences immersives qui mettent l&#8217;accent sur le respect de l&#8217;environnement et le leadership communautaire<\/b><span style=\"font-weight: 400;\">. Une part importante des revenus g\u00e9n\u00e9r\u00e9s par les voyages va directement aux familles, aux guides et aux petites entreprises locales.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00ab <\/span><b>Notre mod\u00e8le a \u00e9t\u00e9 con\u00e7u pour avoir un impact positif d\u00e8s le d\u00e9part, non seulement pour les voyageurs, mais aussi pour toutes les personnes impliqu\u00e9es<\/b><span style=\"font-weight: 400;\"> \u00bb, explique Lucas Ribeiro. \u00ab Nous pensons que des aventures extraordinaires peuvent aller de pair avec la pr\u00e9servation et le renforcement des lieux que nous visitons. \u00bb<\/span><\/p>\n<div id=\"attachment_27246\" style=\"width: 1010px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-27246\" class=\"wp-image-27246 size-full\" src=\"https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/The-Long-Run-1.jpg\" alt=\"The Long Run\" width=\"1000\" height=\"750\" srcset=\"https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/The-Long-Run-1.jpg 1000w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/The-Long-Run-1-300x225.jpg 300w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/The-Long-Run-1-768x576.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><p id=\"caption-attachment-27246\" class=\"wp-caption-text\">Photo: Clovis Cruvinel<\/p><\/div>\n<h2><b>La valeur de la collaboration mondiale<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Dans un monde o\u00f9 le tourisme de masse nuit souvent aux \u00e9cosyst\u00e8mes et efface les identit\u00e9s culturelles, <\/span><b>The Long Run se distingue comme un mod\u00e8le de tourisme transformateur et inclusif<\/b><span style=\"font-weight: 400;\">. Le r\u00e9seau va au-del\u00e0 des mots \u00e0 la mode et favorise des b\u00e9n\u00e9fices profonds et \u00e0 long terme pour la nature et les communaut\u00e9s locales.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En rejoignant ce mouvement mondial, PlanetaEXO s&#8217;engage non seulement \u00e0 respecter les meilleures pratiques, <\/span><b>mais aussi \u00e0 acc\u00e9der \u00e0 l&#8217;\u00e9change de connaissances<\/b><span style=\"font-weight: 400;\">, \u00e0 la formation et \u00e0 la collaboration internationale, des outils essentiels pour am\u00e9liorer le tourisme \u00e0 impact tout en respectant les r\u00e9alit\u00e9s locales.<\/span><\/p>\n<h2><b>Regarder vers l&#8217;avenir : Les prochaines \u00e9tapes pour PlanetaEXO<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">L&#8217;adh\u00e9sion \u00e0 The Long Run marque un<\/span><b> nouveau chapitre dans le parcours de PlanetaEXO<\/b><span style=\"font-weight: 400;\">. L&#8217;entreprise \u00e9tend actuellement ses itin\u00e9raires \u00e0 de nouvelles r\u00e9gions du Br\u00e9sil et d&#8217;Am\u00e9rique latine, en se concentrant sur des destinations \u00e0 forte valeur \u00e9cologique et culturelle.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Elle <\/span><b>pr\u00e9voit \u00e9galement d&#8217;investir dans des programmes de formation, des partenariats avec des projets de conservation et des am\u00e9liorations technologiques <\/b><span style=\"font-weight: 400;\">afin de rendre les voyages durables plus accessibles et plus efficaces.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00ab <\/span><b>Nous voulons montrer que le tourisme d&#8217;aventure peut \u00eatre un v\u00e9ritable catalyseur de changement environnemental et social <\/b><span style=\"font-weight: 400;\">\u00bb, conclut Lucas Ribeiro. \u00ab <\/span><b>Notre voyage ne fait que commencer.<\/b><span style=\"font-weight: 400;\">\u00bb<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-27315 size-full\" src=\"https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/The-Long-Run.jpg\" alt=\"The Long Run\" width=\"1000\" height=\"1333\" srcset=\"https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/The-Long-Run.jpg 1000w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/The-Long-Run-225x300.jpg 225w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/The-Long-Run-768x1024.jpg 768w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/The-Long-Run-450x600.jpg 450w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/The-Long-Run-350x467.jpg 350w, https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/The-Long-Run-900x1200.jpg 900w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h2><b>\u00c0 propos de The Long Run<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Fond\u00e9e en 2009 par la fondation Zeitz, The Long Run est une initiative mondiale soutenant les entreprises touristiques qui s&#8217;engagent \u00e0 avoir un impact positif \u00e0 long terme. Avec plus de 40 membres sur les cinq continents, dont des lodges, des r\u00e9serves priv\u00e9es et des projets men\u00e9s par des communaut\u00e9s, le r\u00e9seau prot\u00e8ge actuellement plus de 20 millions d&#8217;acres de biodiversit\u00e9 dans le monde.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 <\/span><b>Vous voulez en savoir plus sur notre engagement en tant que membre ? <\/b><a href=\"https:\/\/www.thelongrun.org\/travel-businesses\/planeta-exo\"><b>Visitez le profil de PlanetaEXO sur le site de The Long Run.<\/b><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le tourisme conscient et \u00e0 impact positif vient de prendre un nouvel \u00e9lan au Br\u00e9sil. PlanetaEXO annonce son affiliation \u00e0 The Long Run, l&#8217;un des principaux r\u00e9seaux mondiaux d\u00e9di\u00e9s au&#8230;<\/p>\n","protected":false},"author":27,"featured_media":27295,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[573],"tags":[761,766],"class_list":{"0":"post-27715","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-causes-fr","8":"tag-featured-fr","9":"tag-the-long-run-fr"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Planeta Exo int\u00e8gre le r\u00e9seau mondial The Long Run - PlanetaEXO<\/title>\n<meta name=\"description\" content=\"En tant que membre br\u00e9silien de The Long Run, PlanetaEXO renforce son engagement en faveur de la conservation, de la communaut\u00e9, de la culture et du commerce \u00e9quitable.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/planetaexo.com\/fr\/blog\/planetaexo-integre-le-reseau-mondial-the-long-run\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Planeta Exo int\u00e8gre le r\u00e9seau mondial The Long Run\" \/>\n<meta property=\"og:description\" content=\"En tant que membre br\u00e9silien de The Long Run, PlanetaEXO renforce son engagement en faveur de la conservation, de la communaut\u00e9, de la culture et du commerce \u00e9quitable.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/planetaexo.com\/fr\/blog\/planetaexo-integre-le-reseau-mondial-the-long-run\/\" \/>\n<meta property=\"og:site_name\" content=\"PlanetaEXO\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-07T10:30:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-17T16:27:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/TheLongRun_BlogFeatured-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"750\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Cassia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Cassia\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/planetaexo.com\/fr\/blog\/planetaexo-integre-le-reseau-mondial-the-long-run\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/planetaexo.com\/fr\/blog\/planetaexo-integre-le-reseau-mondial-the-long-run\/\"},\"author\":{\"name\":\"Cassia\",\"@id\":\"https:\/\/planetaexo.com\/fr\/#\/schema\/person\/f73e8da9872a397658a5e19178645c9a\"},\"headline\":\"Planeta Exo int\u00e8gre le r\u00e9seau mondial The Long Run\",\"datePublished\":\"2025-05-07T10:30:48+00:00\",\"dateModified\":\"2025-09-17T16:27:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/planetaexo.com\/fr\/blog\/planetaexo-integre-le-reseau-mondial-the-long-run\/\"},\"wordCount\":857,\"publisher\":{\"@id\":\"https:\/\/planetaexo.com\/fr\/#organization\"},\"image\":{\"@id\":\"https:\/\/planetaexo.com\/fr\/blog\/planetaexo-integre-le-reseau-mondial-the-long-run\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.planetaexo.com\/wp-content\/uploads\/2025\/05\/TheLongRun_BlogFeatured-1.jpg\",\"keywords\":[\"featured\",\"The Long Run\"],\"articleSection\":[\"Causes ;\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/planetaexo.com\/fr\/blog\/planetaexo-integre-le-reseau-mondial-the-long-run\/\",\"url\":\"https:\/\/planetaexo.com\/fr\/blog\/planetaexo-integre-le-reseau-mondial-the-long-run\/\",\"name\":\"Planeta Exo int\u00e8gre le r\u00e9seau mondial The Long Run - 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